The Infographics which are designed for environmental issues

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Esra Tuncalı

Abstract

Infographic is the transformation of information, sources and data in graphic format, to make them clear and easily understandable. In these graphics, sophisticated topics and maps are designed in a simple and explanatory way by means of stories. Infographics are seen in media and published works either in a scientific or simple level.

In order for the world resources to fulfill not only today’s but also future generations’ needs, the basis for a sustainable life should be provided today. Organizations like Greenpeace run campaigns in accordance with the principals of protecting bio-diversity, in order for the contribution of raising awareness in society for future. These organizations often use infographics in their campaigns. Infographics contain a lot of research-focused information by quoting several sources. By the help of these researches and design, infographics form an effective way to transmit topics like “environmental issues and what to do about them”, to the target population.

Based on the above explanations, how infographics deal with the issues like “nuclear hazard, the decline of biologic diversity and environmental pollution” is analyzed in this article. Furthermore, how people reach infographic design is described, and campaigns of environmentalist organizations were examined. As a result it is concluded that, in terms of the mentioned environmental issues, infographics are beneficial tools to raise awareness and to effectively transmit them to people, particularly in social media and other similar channels.

Keywords: Infographics, environment, graphic design

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References

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