Main Article Content
E-commerce is playing a fundamental part in changing the old economy into a rapid new economy for the world. The aim of this paper is to develop a model of cyber security by increasing an e-commerce success, termed e-commerce security and privacy satisfaction (ESPS). This paper also involves about various security and privacy factors in e-commerce operation for evaluating ESPS. Though e-commerce is still not being used comprehensively in Bangladesh and also, not fully convinced of the reliability of using e-commerce in business, this paper will let the users in Bangladesh bring the glorious opportunity of
Keywords: E-commerce, e-commerce satisfaction, security and privacy factors, small and medium enterprises (SME).
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